MKTG 498 Home Page

• June 3, 1997
• June 4, 1997
• Also see Advanced HTML for more information
• June 5, 1997: Test, no notes
• June 9, 1997
• June 10, 1997
• PowerPoint Overheads:
• Defining Stakeholders, Setting Objectives.ppt
• Will Your Product Succeed Online.ppt
• June 11, 1997
• June 16, 1997
• Power Point Overheads:
• Initial Four Stages of Web Site Development
• Interactive and Database Web Site Strategies
• Notes:
• First Four Stages
• Second Four Stages
• Using Majordomo
• June 17, 1997
• Power Point Overheads:
• Advanced Web Site Development Strategies
• Final Stages of Web Site Development
• Notes:
• Advanced Web Site Development
• Final Stages of Web Site Development
• June 18, 1997
• Power Point Overheads:
• Creating and Maintaining Web Content
• Notes:
• Creating and Maintaining Web Content
• June 23, 1997
• Power Point Overheads:
• Driving Traffic to Your Site
• The Future of Interactive Marketing
• Notes:
• Driving Traffic to Your Site
• June 24, 1997
• June 25, 1997

Note: PowerPoint Overheads are located on the L drive (L:\faculty\wright\mktg498\).